Archive for the ‘Retail’ Category
Slow Christmas
Sunday, December 6th, 2009Recently, I saw a commercial on TV where a mom and a kid were “baking” together for Christmas. Traditional Christmas music in the background, mother-daughter bonding, really playing at your heartstrings. What were they baking, you ask? They were removing pre-molded cookie dough rounds from the packaging and placing them on a baking sheet. As anyone who was born before 1980 knows, making cookies from scratch takes a half an hour, tops. I worry, is this kid going to grow up thinking this is what it means to bake?
The world is a fast place, filled with stuff and shortcuts. So I guess it makes sense that Christmas would reflect that. The trouble is, we’re all a little broke from living this way, and the planet is groaning from last year’s stocking stuffers. And we’re teaching our children that shortcuts are as good as the real thing. And that having cookies is the same as making them. So what if this year, instead of spending time at the mall buying family and friends stuff they may not even like, I stay home and bake cookies with them instead?
And so it was that I embarked on my Slow Christmas journey. I am chronicling the annual rituals honestly, from Black Friday to the after Christmas sales. I’ll be taking a closer look at our motives, and the motives of the companies who are selling us stuff, and asking if there might be a better way to keep Christmas. The Christmas season means something different to each of us, but what it shouldn’t mean is endless errands and a second mortgage. We need to slow down Christmas, and start enjoying it.
I hope you’ll join me, dear Slow Planeteers, in pledging to give an experience, a donation, or something homemade for Christmas this year. Keep Christmas Slow.
Slow Xmas
Thursday, December 3rd, 2009The rise of Slow partying
Thursday, October 29th, 2009The death of Slow shopping?
Thursday, October 29th, 2009Slow shopping
Wednesday, October 28th, 2009Slow branding
Wednesday, September 16th, 2009Slow Design in a Fast World
Monday, July 27th, 2009Allow me to introduce myself. Trained as a textile artist and fashion designer, professionally I am known as an executive in the world of retail. Retail is not particularly known for its dedication to Slow, but rather is a world which thrives on and requires speed to market. In my field it is all about knowing your customers and responding – quickly – to their needs. To counterbalance this addiction to speed, I have retained my connection to my training as an artist and have become a knitter – a serial knitter, in fact – throughout the past decade.
Thought by some to be the domain of grannies, knitting allows me to start something from the ground up, focus on the practice and the journey . It is amazing to start with balls of yarn and Slowly, Slowly, Slowly create something entirely different. You can carry that creation with you to multiple experiences, keeping the slow rhythm of knitting a constant during meetings, long plane rides, boring waits. Dr. Perri Klass, in her book Two Sweaters For My Father: Writing About Knitting knitted her way through medical school, much to the chagrin of her mostly male classmates. She claimed it kept her alert throughout lectures, a not-to-be-scoffed at accomplishment for sleep deprived residents. It also kept her balanced and focused on the lectures.
With knitting, if you make a mistake, unlike in the rest of life, you get to rip it out and have a makeover. The steady movement of your hands and need for counting stitches and rows provides a soothing counterbalance to chaos around and seems to allow true clarity of thinking. Instead of the mind wandering, the mind seems to focus while knitting. Some think we are not listening when we knit; I have been reprimanded for knitting while attending strategic planning conferences. Silly non-knitters. If they only knew.
This is my introductory post on the concept and practice of Slow Design. The posts will focus on artists who, whether they have named it as such, engage in Slow Design. Those who work in the media formerly known as craft exemplify Slow Design, with their dedication to the connection between the mind and the hand. Stitchers, ceramicists, glassblowers, furniture makers all practice the Art of Slow. As I learn from them, I shall pass it along.
Red Queen marketing
Monday, July 6th, 2009Slow Sunday
Thursday, May 14th, 2009Remember when we used to have a day of rest? In Christian countries, it was Sunday. Work stopped, stores closed, the sound and fury of the city subsided.
But that’s all a distant memory now. Sunday has become just like any other day of the week: we work, shop, surf the Net, sit fuming in traffic jams.
This is folly. Most cultures have some kind of Sabbath tradition for one simple reason: we all need a break.
It’s probably too late to turn back the clock to make Sunday an official day of rest. The genie is out of the bottle and the world is too complex and multicultural to accept an enforced Sabbath.
But we can still set aside a day to relax, reflect and spend time with the people that are important to us.
One way to do that is to take part in the Slow Sunday Campaign. It is the brainchild of Resurgence, a wonderful British magazine that espouses a Slow view of the world. One Sunday a month, its readers are invited “to take part in simple actions that symbolize a rejection of commercialism, a passion for the planet and a desire for change.”
One Sunday it was baking bread. Last time it was planting something.
I love this idea. We’re all so busy and frenetic that we almost need a campaign to remind us that it’s okay to ease off one day a week.
My own Sundays are already pretty slow. In the morning I play soccer with my son, his friends and few other dads. Then we usually cook, eat a leisurely lunch and maybe go for a walk.
Come to think of it, our Saturdays are kinda slow, too.
If the Resurgence campaign catches fire, the next step might be to start crusading for Slow Weekends…